McDonald’s Pulls AI Christmas Ad After Backlash

Generally, People Are Saying That McDonald’s Made A Big Mistake By Using AI To Make Their Christmas Ad. Obviously, The Company Was Trying To Do Something New And Different, But It Did Not Work Out Very Well. Usually, When A Big Company Like McDonald’s Tries To Use New Technology, They Get A Lot Of Attention, And Sometimes That Attention Is Negative.

Background

Apparently, The Fast Food Giant’s Netherlands Branch Released The Ad On December 6, And It Showed A Series Of Holiday Mishaps, But The Concept Was Not Well Received By Viewers. Normally, You Would Think That A Christmas Ad Would Be Fun And Happy, But This One Was Just Weird. Essentially, The Ad Was Trying To Position McDonald’s As A Comforting Refuge, But The Odd Visuals And The Decision To Rely On AI Rather Than A Human Production Crew Were A Turn Off For Many People.

Public Reaction

Honestly, Social Media Was Full Of Negative Comments About The Ad, With Many People Saying That It Was A Mistake To Use AI Instead Of Real People. Clearly, One Instagram Commenter Summed It Up Well When They Said, “Please Bring Back People Doing Things Again”, And Another Person Added, “A $200 Billion Dollar Company Who Doesn’t Even Sell Real Food Also Can’t Make A Real Commercial”. Naturally, A Reddit User Was Even More Blunt, Saying “It’s Shit”, Which Shows Just How Strongly People Felt About The Ad.

Production Details

Certainly, This Controversy Follows A Similar Uproar Over Coca-Cola’s AI-Generated Christmas Ad Released Last Month, Which Reignited The Debate About AI’s Role In Advertising And Whether Brands Should Rely On Machines Over Human Creativity. Generally, When Big Companies Like McDonald’s And Coca-Cola Make Decisions Like This, It Has A Big Impact On The Industry As A Whole, And Can Start Important Conversations About The Role Of Technology In Advertising. Obviously, You Have To Wonder What Other Companies Will Do In The Future, And Whether They Will Follow In The Footsteps Of McDonald’s And Coca-Cola.